How it worksPricingFAQLog in

you make the music. hype.kit makes the next move.

A dynamic plan built around you and your music, with every pitch and post written for you.

I'm an artistI look after artists
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Seven days on us. Card at the start, nothing charged until day eight.

★★★★★Loved by the artists and managers in our closed beta|Partners' Choice, Stripe Startups Build Day Sydney
Built for who they are
Nightswimming
Ali Moreno · Indie pop · Sydney and Melbourne
Paid starts on
Instagram, then YouTube
Best formats
Lyric video · Live-room session · Behind the song
Core fan
The Front-Row Regular
Instagram $150
YouTube $50
Built for who they are
Block Hours
Kaydo · Hip hop · Western Sydney
Paid starts on
TikTok, then Instagram
Best formats
Meme / skit · Dance challenge · Day-in-the-life
Core fan
The Merch-Line Regular
TikTok $140
Instagram $60
Built for who they are
Red Dirt Letters
Ruby Hale · Country · Regional NSW and QLD
Paid starts on
Facebook, then YouTube
Best formats
Live performance clip · Long-form interview
Core fan
The Hall-Show Regular
Facebook $130
YouTube $70

Thirty seconds, the whole product. Sample artists shown.

How it works

From one link to your next move.

1
Drop in your link or name

Paste your Spotify link and we read your profile and catalogue. Or type your name and add a link later.

2
A few quick questions

Genre, market and who else your fans listen to. Then we build your profile and fan personas.

3
Pick a release, get the plan

Something new or already out. A dynamic plan across six pillars, with the pitches and posts written for you.

Not a template

Built for who you actually are.

Your plan follows your audience, not your genre label. Pick an artist.

Ali MorenoIndie popKaydoHip hopRuby HaleCountry
Your audience
Mostly 18 to 34, in Sydney and Melbourne
Estimated from your scene until you upload streaming data.
Paid starts on
Instagram then YouTube
Instagram $150
YouTube $50
Best formats for you
Lyric videoLive-room sessionBehind the song
Core fan: The Front-Row Regular
Your audience
Mostly 18 to 24, concentrated in Western Sydney
Estimated from your scene until you upload streaming data.
Paid starts on
TikTok then Instagram
TikTok $140
Instagram $60
Best formats for you
Meme / skitDance challengeDay-in-the-life
Core fan: The Merch-Line Regular
Your audience
Skews 55 and over, across regional NSW and Queensland
Estimated from your scene until you upload streaming data.
Paid starts on
Facebook then YouTube
Facebook $130
YouTube $70
Best formats for you
Live performance clipLong-form interview
Core fan: The Hall-Show Regular
What you get

From what happened, to what you do about it.

Recommended for you

The move, with the reason

Pitch your late-night sound to community radio. Fans of the artists you share listeners with are finding music there this week.
Audience Snapshot

Your fans, as people

The Late-Night Replayer · discovery
The Mood-Playlist Regular · growing
The Front-Row Regular · core
Today's Focus

What to do today

Write your DSP editorial pitch · do this now
Confirm your distributor and delivery date
Six pillars

A dynamic plan per release

Setup & ReadinessPitchingOrganic ContentPaid StrategyDirect to FanGlobal GrowthLive · soon
Pitching

Your DSP pitch, written and routed

Spotify · you
Amazon Music · you
Apple Music · your distributor
Plus hype.kit pitches your focus release to tastemakers.
Paid Strategy

Every dollar pointed at your fans

Instagram $150
YouTube $50
Platforms, targeting, lookalikes and creative.

Every artist is re-read every day: your numbers, your scene and new opportunities for you.

Heard from the closed beta.

★★★★★
★★★★★

“hype.kit has given me more than the strategy I just spent $700 on.”

R
Rim
Independent artist
★★★★★

“hype.kit gave me back the hours I spent researching. I've reinvested that time into building deeper industry relationships”

S
Sticky
Artist management
Award
Partners' Choice

Stripe Startups Build Day, Sydney, August 2026

Chosen by the partners on the day.
Pricing

Seven days on us. Then pick your plan.

A$0 today. First payment on day eight. Cancel before then and pay nothing.

MonthlyYearly, two months on us
17% off
Your paid artist plan
One artist running their own releases, on one login.
A$39 a month
  • Fan personas and Audience Snapshot
  • Recommended for you
  • A dynamic plan across six pillars
  • Pitches and posts written
Get started
Roster
Two logins
For anyone looking after artists: managers, boutique labels, consultants and agencies.
from A$99 a month
Up to 3 artistsA$99
Up to 5 artistsA$149
Up to 8 artistsA$199
Every artist in order of what needs you first. More artists after eight.
Set up my roster
Enterprise
Label teams, agencies and larger rosters. Let's talk.
Thanks, it's with us. We will reply by email.
That did not send. Email hello@myhypekit.com and we will pick it up there.
Or email hello@myhypekit.com
How do the seven days work?+

A$0 today. You add a card to start, and the first payment is on day eight. Cancel before then and you pay nothing.

Do I need to upload anything?+

No. It works from day one using the audience your genre usually reaches, and says so. Upload your streaming data and everything is rebuilt on who is actually listening.

Who is Roster for?+

Anyone looking after artists: managers, boutique labels, consultants and agencies. One login, every artist, each with their own plan.

How often does it update?+

Every day. Your audience numbers, your scene and your recommendations are refreshed daily, so what you see is current.

See all 27 questions

Ready when you are.

Drop in your link or name and we will start building your profile.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Seven days on us. Nothing is charged until day eight.
Seven days on usGet started